Business Analyst

We are looking for a Digital Channel Expert (Business Analyst) for a hybrid project, 2 days per week on-site, in Lisbon.

About the Role

You will be joining the squads responsible for a B2B digital self-service web platform, contributing to the evolution of the digital experience for business customers and to business growth through digital channels.

You will act as a close partner to the Product Owners, supporting the definition, prioritisation and follow-up of the digital roadmap, while ensuring the functional quality of solutions delivered by development teams. The ideal candidate combines analytical capability, digital business vision, strong customer orientation and attention to detail — ensuring every delivery drives impact on engagement, digital adoption and conversion objectives. We are looking for a data-driven professional with excellent organisational skills, a collaborative spirit, clear communication across multidisciplinary teams, proactivity, a sense of ownership and a strong focus on results and customer experience.

Main Responsibilities

Product Management & Backlog

• Support Product Owners in the definition and refinement of squad backlogs.
  
• Support the elaboration and detailing of user stories and acceptance criteria.
  
• Participate in Agile ceremonies (Sprint Planning, Refinement, Review and Retrospective).
  
• Contribute to prioritisation processes and dependency management.
  

Business Analysis & Digital Performance

• Identify opportunities to improve the digital experience and drive business growth.
  
• Monitor KPIs related to engagement, digital adoption, conversion and platform usage.
  
• Use data and insights to support product decisions.
  

Functional Quality Assurance

• Validate deliverables developed by technical teams prior to release to end users.
  
• Ensure functionalities meet business requirements and the acceptance criteria defined in each user story.
  
• Execute functional tests and support User Acceptance Testing (UAT) processes.
  
• Identify, document and follow up on the resolution of defects and functional gaps.
  

Requirements

• 2 to 4 years of experience in Business Analysis, Product Management, Digital Channels or similar roles.
  
• Knowledge of Agile methodologies (Scrum/Kanban).
  
• Experience using Jira and backlog management tools.
  
• Knowledge of Web Analytics and Digital Analytics tools (Adobe Analytics, Looker Studio or similar).
  
• Ability to define and validate functional requirements.
  
• Knowledge of backlog prioritisation techniques (WSJF or similar).
  

Nice to Have

• Experience in Agile environments.
  
• Experience in digital, eCommerce or self-service channel areas.
  
• Experience with high-traffic digital products.
  
• Knowledge of digital channel ecosystems and customer journeys.
  
• Experience in functional testing and digital product QA.
  
• Interest in conversion optimisation, digital engagement and business growth.